The Canadian Annual Industry Statistics Report Summary
From MMIC and COHV
January 1st, 2015 to December 31st, 2015
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Over one hundred and eight thousand new units of motorcycles, scooters and ATVs plus parts and accessories were sold during 2015 at an estimated retail value of one billion, five hundred and forty-six million dollars ($1,546,514,000). Motorcycles and scooters accounted for 53.83 percent of total new units sold, while ATVs made up the remaining 46.17 percent. By dollar value, new motorcycle sales accounted for 53.05 percent of the total retail value of sales and new ATV sales accounted for 46.95 percent of the total retail value of new unit sales. In 2015, 70.80 percent of new motorcycle and scooter retail sales occurred in the spring and summer from April to September inclusive, and 29.20 percent in the fall and winter combined. New retail sales for ATVs in 2015 were 60.67 percent in the spring and summer from April to September inclusive, and 39.33 percent in the fall and winter combined.
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